Making ESL tags for the Buy NZ Made Campaign

The Buy New Zealand Made Campaign asked us to produce some ESL tags, to be used by New Zealand brands to differentiate their products as NZ Made on congested supermarket shelves.

Working closely with the Buy New Zealand Made Campaign we produced several thousand tags with the iconic Kiwi trademark screen printed on to a white polypropylene before being die-cut to shape.

Specifications

Finished size:
54mm (W) x 36mm (H)

Substrate:
White Polypropylene 0.6mm.

Colours:
Printed in 2 spot colours on both sides.

Finishing:
Diecut to shape.

ESL tags for the Buy NZ Made Campaign
ESL tags for the Buy NZ Made Campaign

Other Projects for The Buy New Zealand Made Campaign

Plastic swing tags - embossed and die cut
A voucher and slipcase for the Buy New Zealand Made Campaign