Fresh Branding for a Sweet Launch: Paylite Panels for Fix & Fogg
Fix & Fogg, one of New Zealand’s most creative nut butter makers, were gearing up to launch their new Pistachio Spread. They wanted to refresh an existing retail display stand so it could carry the new product branding and stand out in-store. The challenge? The unit was older, but the new panels had to give it a sharp, premium look without a costly rebuild.
We produced six paylite panels from Fix & Fogg’s supplied graphics, covering five shelf fronts and the display header. Each was printed on our Roland XR-640, a machine built for bold, vibrant colour and crisp detail even at large sizes. The graphics were printed onto Avery Dennison MPI 2904 self-adhesive vinyl, mounted on 3mm paylite and trimmed to size, giving a durable, professional finish ready for retail.
Alongside the panels, we also printed recipe cards, info sheets and scroll tags, everything the Fix & Fogg team needed to bring the Pistachio Spread story to life. The result was a refreshed display that looked smart, professional and retail-ready.
The client’s feedback said it best: the new display “looks so much smarter” and the assets were “so well done.” That’s exactly the outcome we aim for.
If you’d like to elevate your point of sale displays with the same level of polish, get in touch for a quick, obligation-free quote today.
Specifications
Finished size:
390 x 60mm & 400 x 350mm
Stock:
Avery Dennison MPI 2904 vinyl & 3mm paylite
Colours:
Printed in CMYK.
Finishing:
Mount vinyl to paylite panel and trim to size.
