From Cold Email to Core Supplier: Fast-Turnaround Tap Badges for McLeod’s Brewery
We first connected with McLeod’s Brewery in early 2024, one of Northland’s most respected craft beer producers, known for their bold brews and award-winning IPAs. They were looking for a supplier who could match the pace of their production with high-quality, custom tap badges, and we were ready.
The challenge? Their previous supplier took up to 10 working days to deliver. That delay wasn’t cutting it anymore, not with their rapid release schedule and growing national demand. They needed a print partner who could move fast without compromising quality.
We stepped in.
Since that first cold email and trial order, McLeod’s has become a loyal client. In less than 18 months, we’ve produced over 30 separate orders for 69 unique beers, each one with its own tap badge. This is now part of their internal process and we’ve earned a seat at the table as a trusted print partner.
We produce their 73mm backlit tap badges using colour-calibrated settings that balance perfectly under both bar lighting and ambient light. The finished product glows beautifully behind tap handles, without being washed out or overly saturated. Each badge is kiss-cut to spec and supplied on weeded sheets—ready to go.
We’ve locked in a reliable, fast-turnaround system: 2–3 working days from file approval to dispatch. No drama. Just dialled-in quality, every time.
Like the sound of that? Let’s get your next batch sorted, request a fast, tailored quote today.
Specifications:
Finished size:
73mm diameter circle.
Stock:
Backlit Self-Adhesive Vinyl.
Colours:
Printed using eco-solvent inks on one side.
Finishing:
Kiss cut to shape, weeded and supplied on sheets.